Ideally, the technical norm in the digital world says that all the online transactions are done via e-commerce business (that includes credit card details and payment gateways) and other websites shall have SSL certificates for better security of the data and information, but there are some WordPress Website Security as well (who doesn’t sell anything), for those the experts believe it’s fine not to have a mandatory installation of SSL certificate yet it is highly recommended. Moreover, what these experts don’t realize is that SSL certificate has several other positives for small business owners who run on a WordPress website. Intrigued by this statement?
For your clear understanding first let’s learn about SSL certificate, post that you must be in a better situation to know the reasons for installing SSL to your WordPress website and why does a WordPress site need SSL Certificate.
What is an SSL certificate?
SSL – secure sockets layer is a cryptographic protocol that makes sure of safe and secure communication over a computer network and servers. Simply put, SSL fundamentally encrypts the data which is being transmitted between the computer and the servers, so that it is unattainable for the third party to access, read and steal. Without getting excessively technical here, SSL is a medium that secures all your data when you come to a website to buy a product or service or share any information in the form of Email, contact number, usernames, passwords and etc.
How is it done?
SSL certificate is a digital certificate that combines with HTTP to form HTTPS, (HTTP+SSL = HTTPS), which is a secure medium of transmitting data from one computer to another or between servers. This can be checked by seeing “https” on the corner of the URL on your browser’s address bar. This is the clear indication of SSL certificate installed on your WordPress site. Additionally, it is also important to know that SSL certificate also authenticates that are you sending data to the right server or not. Another benefit of SSL certificate getting installed to a WordPress site is that it takes the client under confidence that he is dealing with a trusted website and there’s no indirect dealing involved in the information being transferred.
Do you want to know about – SSL vs HTTPS? Keep reading..
SSL and HTTPS both are related technologies and security protocols for strong encrypted information. Basically, it is the SSL certificate what makes the secure HTTPS transmission possible between a computer and a server. Here the “S” in HTTPS stands for secures, which elucidates encryption key making encrypted HTTPS protocol possible. On the other hand when we say, that a WordPress “site is using SSL certificate” we signify that the site is properly configured with SSL certificate and has been configured to only admit connections over HTTPS. But, these are two very different things. Voila! Hence any website, be it a WordPress or any other needs SSL and HTTPS to authenticate their business on the web, in turn remaining safe and secure from phishing activities.
Why https is a requisite?
So, if your website is an e-commerce site and accepts transactions and payments then, an SSL certificate is a must have. Actually, most of the payment processors need this for their sites. On the other hand few like PayPal express, American Express does not need SSL, and this is because they work by redirecting to another website directly. But since security is the primary factor online, and the original form is still not secure, as a result, you will be putting your customer’s data at risk during any form submission or transaction, hence SSL is an obligatory thing for your WordPress site.
Another, aspect of using SSL certificate to your site apart from it is being good and secure is the appearances as well. This is the green padlock which the site gets in the address bar indicating https security and safe transactions. Considering this, recently people are also getting more worried and aware about the online security and hence have started using https rigorously on their sites. No wonder the non-technical individuals are also looking for the green padlock in their address bar as the indication of security.
What needs to be taken care of while implementing SSL certificate to your site?
We usually think that SSL/https terms are for securing data, yes it is true, but this is not the only thing, it is also prudent to consider the website’s security and trustworthiness of the data which is to be sent. Thus, without SSL certificate there are chances that the details of your submission form on your website can be modified and treated with phishing attacks, so buy SSL certificate for your WordPress site and keep your viewers, readers, and customers happy and safe.
Talking about the other side, this section of the article will tell you what all to keep in mind when you implement SSL certificate and https to your site. Although migrating your insecure WordPress site to HTTPS has some snagging effects, as just by putting up the SSL certificate and shifting your site URL to https:// is not enough, rather make sure that your server is well-configured to the redirection requests over HTTP to the HTTPS.
In the nutshell, today installing SSL certificate to your WordPress site is not a tricky and complicated talk, many host providers offer simple steps and services to install SSL certificate perfectly to your site. The aforementioned points explicate the dire need to keep your data encrypted and secure on your WordPress site. Don’t wait for someone to call you, just do it and be safe.
Additional Reading:- How to Convert a WordPress Website into a Mobile Application?
5 Best WordPress Woocommerce Themes from TemplateMonster
Planning to start an online store with WordPress? If yes then we are sure that you already know about WooCommerce. Woocommerce is one of the best tools out there to create an e-commerce website using WordPress.
However, when it comes to creating an online store, Woocommerce is not the only thing you will need.
Along with that, you will need a great theme. That is why to help you out we have handpicked the 5 Best WordPress Woocommerce Themes from Templatemonster.
So let’s just go ahead and check them out:
1. Woostroid – Multipurpose WooCommerce Theme
Woostroid is one of the bestseller WordPress woocommerce themes that you can try out. This theme lets you create a unique, better and more user-friendly web store with ease.
Along with that, you will get a bunch of amazing features. This theme is also supported by Woocommerce and Ecwid plugins. Also, you can use the element or page builder to create a drag and drop website within minutes. This theme is also extremely easy to set up, and you get a nice layout which will surely offer a great user experience to your users.
2. Willard – Tools & Hardware WooCommerce Theme
If you are planning to start an online store to sell tools or hardware. Then the Willard can be the best option for you. This theme comes with quite a lot of layout stores. Along with that, you get the full package of cherry plugins so you can enhance the look of your website.
Also, the theme is powered by a flexible power page builder. As a result, you will be able to create responsive websites without touching a single line of code. Moreover, the look of the website is also pretty amazing and offers you a bunch of other features.
3. Shop4U – Modern MarketPlace WooCommerce Theme
You can also check out the Shop4U theme. This is one of the most nice looking themes that you will find on our list. The theme also comes with a bunch of amazing features. Like it offers you some of the Multi-Homepage Designs plus it is mobile friendly. Along with that, you get multi vendors support. Also, if you wish to create a slider, then you will find also find the option in this theme.
This theme is also supported by the visual composer so you can build your dream website without touching a single line of code. Also, it supports MailChimp For WordPress.
4. Donnie – Multipurpose WooCommerce Theme
You can also check out the Donnie. This one is also one of the best WordPress woocommerce themes from templatemonster. It is a multipurpose theme which means you can use the theme for all kind of stores.
Plus, you get a bunch of other features. Like it lets you a create a responsive website. Also, it comes with 06 unique home demos and offers you a fast page load time. The theme is also Search Engine Optimized and has an easy customization option. The theme is also translation & RTL ready.
5. Electronics WooCommerce Theme
In the end, we have the Electronics WooCommerce Theme. This theme comes with a uniquely clean and modern design. Along with the theme, you also get plenty of widgets and comes with social sharing features. The theme is also SEO optimized, and it is total cache and autoptimize supported. You will also get unlimited colors. This theme is a perfect option for creating a store for selling electronics.
So those were the Best WordPress Woocommerce Themes from Templatemonster. Now go ahead and check these themes out and see which one is working the best for you. Also, if you want, you can also check WordPress consultancy themes from different vendors on Templatemonster.
Best WordPress Plugins to Promote an E-Commerce Store OR Product
To transform a normal blogging website into a fully-fledged e-commerce store, you will require an appealing theme, a few great plugins and of course some great products to showcase and collect orders.
Setting up and promoting an e-commerce store on WordPress is pretty simple. You can find a number of templates, themes, and plugins in the marketplace, but choosing the best ones to promote your e-commerce store is a task.
So, here we will have a look at the WordPress plugins that you can use to promote your e-commerce products or store and let your customers enjoy a hassle-free shopping experience.
1. Easy Digital Downloads
It is a perfect e-commerce platform for those who are looking to promote their e-commerce store or its products. It is a very lightweight plugin which is easy to configure. It comes with all the necessary tools required to sell your digital products.
Easy digital downloads plugin includes a shopping cart where people can buy multiple products at once and a coupon code system where the users can buy products with discounts. It also supports various payment gateways like PayPal, Amazon and more.
The plugin also allows you to get all the statistics details of your earnings.
Jigoshop is a plugin made with a difference. It is one of the leading plugins for e-commerce stores with its management and tools stand out in the crowd. It is a professional plugin and best suited for promoting e-commerce stores and products with its performance.
It is highly customizable and feature-rich and comes with great functionality. The plugin comes with various tools like multiple payment gateways, multiple shipping methods, stock tracker, statistics of orders and sales, and a detailed report of store performance.
3. Cart66 Cloud
Cart66 Cloud is another WordPress e-commerce plugin, which is the easiest to use. There are a number of features in this plugin too that can be integrated to create a joyful shopping experience for its users. The plugin provides multiple currency facilities so that customers from various places can enjoy shopping at your e-commerce store.
A few of the features of this plugin include managing orders, providing multiple shopping options, running promotions, integrating affiliate platforms, calculating taxes and more. The plugin is easy to configure and use.
4. Simple Reviews Widget
This is another best plugin that can be used to promote your e-commerce store. It is basically a review plugin that showcases all the testimonials and reviews that you have received from your customers.
You have easy customization options in this plugin which you can use to display the reviews in your own way. The plugin comes with a drag and drops widget, displays the title of the review, review category, content and rating along with the name and location of the reviewer.
It is a fully responsive plugin that can be used in any language and on any website. This plugin works a great deal in promoting your business with the help of reviews from your clients. You can visit the website here to download this plugin.
5. Payhip – Sell Downloads
Payhip is an elegant plugin that provides simple to use landing pages for selling products on an e-commerce website. It is neatly organized and is filled with features for visual art, purchase buttons, product descriptions and more.
The plugin manages all of the sales processes efficiently and provides detailed statistic reports with complete insights on the sales. It is additionally useful in promoting your e-commerce store as it comes with a feature to sell on social media as well.
You can also promote your products in the form of discounts and coupons displayed on your website with the help of this plugin.
These were some of the best WordPress plugins that you can use in order to promote your e-commerce store or products. There are numerous plugins for WordPress available out there, but you have to analyze the plugins based on the needs of your website and select them accordingly.
For now, these are the 5 best WordPress plugins to promote an e-commerce store or Products. So, go ahead download them and make the most of them to generate sales.
How to Improve WordPress Site Performance
WordPress Performance Websites get tens of millions of hits every day. WordPress blogs like TechCrunch, CNN witness high amounts of traffic every day. Most of the times the WordPress performance gets hampered and don’t work if the server crashes. This is not the fault of WordPress as it is already a complete, robust software.
It’s just that our websites have not been optimized to handle that much traffic. They are designed to handle little to moderate traffic at the most. We need to make WordPress sites fast for the same. Optimizing the WordPress blog is not a very difficult task to accomplish.
This is how you can improve your WordPress Site performance:
1. Use a Content Delivery Network (CDN) For Your Website
Cloudflare is the most popular CDN used everywhere. This method reduces the load on the server as copies of the files are stored in multiple data centers around the globe. CDN acts as a support and prevents your website going offline.
2. Optimize all the Images Before Uploading it to Your Website
Every website uses images and they are generally of high quality. The image file size dramatically affects your WordPress website performance regarding speed. The image files load slow, and hence, the site also takes more time to load that can affect SEO.
Use WordPress plugins WP Smush to compress the image file sizes from MB to few KBs. Ensure that all the image files are in a proper format. JPG and PNG are the most preferred image file format. Limit the number of images you are using on your website. Use CSS and JS compression to compress those files.
3. Check the Website Speed at Regular Intervals
You need to monitor your website regularly to check any abnormalities in speed. Your page load speed should be kept bare minimum. Ideally, it should load in 2 to maximum 3 seconds. WordPress websites should have less loading time for better user experience.
4. Enable caching on your WordPress Websites
Caching increases your WordPress website performance. You can do server-side caching which might be a complicated process for you if you are not a programmer. Nowadays, numerous WordPress caching plugins on the market will automatically do the work for you.
Cache is a temporary storage area. The files you request from any web page are stored on your hard disk in a cache subdirectory under the directory for your browser. When you return to a page you’ve recently looked at, the browser gets those files from the cache rather than the server, saving the network from the burden of extra traffic. W3 Total Cache is one such plugin. It caches your dynamic web pages as static pages reducing the load on the servers.
Recommended Tools to Optimize Your WordPress Performance.
- Cloudflare (Free CDN)
- MaxCDN (Premium CDN)
- WP Smush
- W3 Total Cache
- WP Super Cache
Cloudflare apart from its effectiveness has low-cost plan which is an added advantage to the user. It is easy to register your website here and it also provides a 24X7 awesome backup support.
It is a premium CDN service and you have to pay a little for its service. Little better than Cloudflare, it also provides you with real time analytics. It has real time network with in almost every country in the world.
WP Smush compresses your image from MBs to a few KBs in size. You just need to upload your image and click compress, and your task is done. No complicated process. Is involved. Moreover the quality of image is never compromised.
TinyPNG is another tool to compresses your image and is very easy to use. Most of the popular blogs uses this tool only. It is also available on mobile devices and it supports animated stickers too. It is a very versatile plugin.
Pingdom makes WordPress site fast and also helps you identify the areas which are making it slow. It also gives you tips to help you fix those. It is greatly used in identifying broken links in your website.
W3 Total Cache
W3 Cache reduces the load of excess traffic on the servers. It is a WordPress Performance Plugin which is freely available for download. It is one of the primary tools which are installed when anyone develops a WordPress website.
WP Super Cache
It generates static HTML files from your dynamic website. It reduces the loading time of your blog considerably and helps in better SEO performance. It is very much similar to W3 Total Cache. It makes your website respond faster to to the search engine queries.
It is a plugin by WordPress Website Security that includes many features related to web security, analytics and marketing. It is an all in one solution for optimizing your website. Jetpack gives you ultimate security and it backs up your content daily to make it safe in case of any breach.
If we are to summarize, then, in short, it is very important to optimize your WordPress Performance websites for better performance. Make use of the available tools, most of them are free or may have paid plans. Increase your reach and make your website stand out from the rest of the others.
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