A landing page is web page which serves as an entry point for a website or some particular section of a website. It is also defined as a single web page that appears when you click on a search engine optimized search result. The actions taken by the visitor on a landing page is what determines an advertiser’s conversion rate.
Landing pages are often linked to email campaigns, social media and search engine marketing campaigns so as to enhance the effectiveness of the advertisements. The main goal of landing pages is to convert site visitors into leads or sales. To obtain a lead, the landing page will include some or the other way for the visitor to get in contact with the company.
Here are few tips to help increase your landing page conversion rate:
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Consistency always refers to two things- the first is to bring consistency in the information that you present and consistency in your user’s experience. Any kind of inconsistency in the facts that you present will serve as a huge red flag for potential users.
Put your time and effort into your copy that ensures that your numbers and facts are consistent. The users will not pursue which number is right as they will just opt out of the page. Coming to the user’s experience, consistency should entail a sense of comfortability for users visiting your page.
Make Incremental Changes
It is important that you continue to improve and create the elements of your landing page, but too many changes at once can cause drop-offs that will decrease your conversion rates. Users can get confused if your landing pages are redesigned everytime they visit your web page. This leaves to a drop- in conversion rates by 20%.
Instead of this, make gradual improvements that educate and excite the users’ one step at a time and eases them into the process. In addition to this, incremental changes will allow you to monitor the changes that triggered an increase or decrease in the conversion rates. This way you can just reverse the changes made which was a cause of the drop- off.
Feature clever headlines as the ads are trying to steal the attention of your users and stop them from whatever they were doing and look at your page instead. You just have to convince them to stay glued to your content for a while.
The users who visit your site need to decide in a couple of seconds if they want to go back to what they were doing or stay on for a while on your web page and see what it is all about. Go for clear and explanatory headlines and make sure the headlines stand out even more than the logo or name of the site.
To make your visitors stay on the web page, the headlines as well as the sub- headlines should do the work. A sub- headline is positioned directly underneath the main headline and should have some element of persuasiveness to lure the visitor to not leave that page. It can also go into more depth and in detail than the main headline. Also, include a quick description of what you are offering.
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Narrow Your Focus
Make your landing page as clear as possible for your prospects as to what you want them to do. More calls- to- action means more confusion for your prospect. Try to cut your copy into half to ensure that whatever you say is relevant to the service or product that you are trying to sell. In order to keep your content concise and clear, try to limit your value proposition to two lines. Get rid of the excess distractions by providing as few images, forms and copy.
Use Directional Cues
It is the best option to direct your client’s or user’s attention to what is important on your page since you cannot be physically present for the potential users who visit your site. The solution to this is: Directional Cues. They are essential to show the visitors how to read it. These cues can range from arrows that blatantly point towards the information you want your visitor to see to more subtle ones such as the person in image is looking at the call- to- action button. Focus levels double more when directional cues were used on a landing page.
To convince your potential users, use previous client testimonials to supplement the point. They are actually going to trust other users more than they will trust you. Implementing positive testimonials on your landing page and including a picture of that person next to it to enhance more credibility. Skip the use of clichés and use personable ones that actually represent what your business did for the previous users.
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Make sure that your landing page matches the contents of what was in your ad. If your ad makes a promise, keep in mind that your landing page assures the readers that they will find what was promised to them after clicking on it. This ad has to be as identical to the landing page’s header, graphics, information and other necessary parallels.
Design and Strategy
Make sure that everything you place on the page is relevant to its purpose and keep your copy brief. We know that many people will flow through our home page, still you do not have to send them all here. Remember to create dedicated landing pages for your marketing programs which will help you stay focused.
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Strategize well to use more visuals to focus on the most important features on your page. You can also set off the core space of the page with a white space and move the administrative links to a visually down- played footer. Also, make sure that any header or side links do not distract from the core mission of the page.
Focus On the Visuals
Distracting elements work when you are trying to get attention of your users. Do not sidetrack them with a bunch of visual junk. To keep people trained on your call to action, keep your site clean with a simple design and with plenty of white spaces. Keep the fonts big as it makes it easy as well as compelling for them to read and understand what the site is about.
This post is written by Techiestate – Android Tips and Trick
To conclude, designing your page with the above mentioned strategies makes it easy to maintain your users and convert site visitors into leads. Your landing page should get better responses quickly and your design should not slow down the load time.
How to Help Kids/Children with Dyslexia
Dyslexia can have a profound impact on a child’s performance in school, especially if it is not diagnosed properly. Instead of getting proper instruction, they may feel inadequate and continuously underperform, building a resentment and negative attitude towards school.
However, there is another way. If the school is educated about the specifics of dyslexia and the needs of the children with dyslexia everywhere, they can try to adapt and actually help these children integrate into the society.
Experts at Pacific Coast Advocates, who help parents and children achieve their rights suggest some of the most effective ways teachers can help children with dyslexia.
Table of Contents:-
Working in Small Groups or Individually
Perhaps the best instruction method for a child with dyslexia is a one-on-one learning because the teacher can devote their full attention to the child and the child’s needs.
However, in practice, this is often impossible or really difficult to achieve. However, working in smaller groups can be very effective, too, and that is something every school and every teacher can do with some help and guidance.
While working in small groups, the teacher can detect the key problem areas, as well as the areas where the child really performs well and devise methods to integrate those in order to help the child.
In some schools, the needs of children with dyslexia are recognized, but they are approached the wrong way.
The child is still required to attend regular classes and do things in the same way other children do while being taken out of the class once or twice a week for additional instruction or help.
Even though it is a step in the right direction, it is not enough because a child with dyslexia needs this kind of instruction continuously and for all subjects.
One of the best forms of teaching children with dyslexia is the multisensory approach.
If the child has difficulty parsing spoken language, they can have it in writing, which should help them understand the word or sentence.
On the other hand, if the child has a difficulty reading, they can still hear the written word pronounced. This helps to understand and, over time, will lead to the child’s ability to recognize words and sentences to a certain degree.
Repetition Is Important
We all learn through repetition, there’s no doubt about it. However, children with dyslexia may need additional drilling and repetition to establish the correlation between written words and the sounds they make.
Not because they are less intelligent, but because their brains are wired differently and need time to adapt to this particular skill.
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Drilling helps create pathways in the child’s brain which will then make it a lot easier for a child to process that same piece of language later on.
Reducing Stress and Anxiety
Very often, children with dyslexia become really anxious when they need to read something because it doesn’t come easily to them.
This, in turn, creates a negative feedback loop in their brains and can put them off education or even reading in general.
However, we all know how important reading is for everyday life, including professional life later on in life.
It is, therefore, the teacher’s job to find a way to reduce the anxiety and the aversion a child has towards reading and writing. Experts often suggest not correcting small mistakes and encouraging any advancement you see in the child.
Working with children with dyslexia do not need to be difficult or complicated as long as you are able to empathize with them and give them the proper tools to express themselves, and that is what a good teacher does.
Why to Choose MilesWeb Shared Web Hosting Plan?
Being a new website owner, you must have got confused between the hosting solutions, right?
However, getting a right web hosting plan for the website is your ultimate goal. But again, you get stuck on these questions like how and where? As per my observation, many newbies are facing this issue and to overcome the same, I will highlight the review of MilesWeb Shared Hosting along with the reasons for selecting MilesWeb to host your website.
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In shared hosting, several types of websites are hosted on a single web server. All websites that are hosted on shared server share resources like CPU, memory and disk space. In short, various hosting accounts are designed on a single server and those are allocated to the new user website or domain name. For example, a classroom, where students need to share their seat with the others. In that particular classroom, a performance of one student won’t get affected because of any other student.
Are you an owner of a small business, new startup, blog, portfolio and medium scale websites. In such a case, MilesWeb Shared Hosting is the ideal solution to start your online journey.
Benefits of Using Shared Hosting?
- Cost effective: Many newbies consider shared hosting because of its budget-friendly.
- Low maintenance cost: In shared hosting, you don’t need to worry about server maintenance.
- Free SSL & cPanel: Many web hosting providers commit to offering security in shared web hosting by offering SSL certificate along with a user-friendly cPanel.
MilesWeb, Indian’s best unlimited web hosting provider offers shared hosting service at an affordable price. They believe that web hosting service should be fast, reliable, simple and affordable. Therefore, to make it more simplified, they started MilesWeb Web Hosting venture in 2012. They target all types of sectors and business websites. For shared hosting, they offer three server locations – that are India, UK, and the USA. Their shared hosting plans are starting from Lite at Rs. 699/Yr, Deluxe at Rs. 2399/Yr and Ultimate at Rs. 2999/ Yr.
From the above screenshots, you can buy any plan depending on your requirement. Moreover, they also provide attractive discounts on each plan. You can use the coupon code for buying the plan.
Features offered by MilesWeb:
- Free SSL Certificate: MilesWeb Linux shared hosting plan includes free SSL certificate. This ensures that the communication that takes place between you and your visitor’s browser is keeping secure.
- Free Site Builder: Now you can design your own website or blog with the help of a site builder tool.
- Pure SSD storage: Their shared server comprises of SSD drive that makes your website faster and reliable. However, SSD utilizes less energy and gives more speed than traditional storage.
- Scalability: In the future, when your website will grow at that time, you can easily move to more powerful options such as VPS, Dedicated and WordPress.
- Jailed Shell SSH: This feature of MilesWeb blocks access to data outside of the user’s home directory. However, it restricts to perform such commands that can affect the server.
- Latest PHP & MySQL: They ensure that scripts are running smoothly with their shared hosting service. However, they provide access to the latest and compatible versions of PHP & MySQL.
- Website backup & restore:
To keep a backup of your website data, MilesWeb offers Website backup & restore feature at Rs.99/mo. In short, your website files, folders, databases and emails backup are maintained in the cloud.
- Web Application Firewall:
This feature monitors the traffic on the server. It safeguards your website from web attacks such as DDoS, hacking, identifies theft or malicious activities, etc.
- Dedicated IP:
In shared hosting, dedicated IP plays an important role because multiple users are using the same server. Your IP may get blacklisted while sending the mail, in such case MilesWeb provides Dedicated IP to make smooth delivery of emails.
I hope you must have got a clear idea about MilesWeb Shared Hosting. What are you waiting for?
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Go and sign up with MilesWeb Hosting. If you want to know more, initiate the chat as their support team is available 24*7 to assist you.
The Latest Fashion Trend for this Summer Men or Women
The summer is here, but what should that mean for your wardrobe?
Wearing good clothes makes us all feel better and if they go with the trend than that is just the icing on the cake. But what exactly is in trend for this season is the million-dollar question. Surely you would want to keep up with the trend but nobody likes it if it burns a hole in their pocket.
Luckily, this summer marks the return of old classics like the leather sandals or the denim, but there’s also a ton of new trends to try on!
So whether you are the easy-going dresser or someone who wants to tackle movie stars when it comes to trends, read on and find the best fashion trends this summer for both men and women.
Table of Contents:-
- Latest Fashion Trends For Men’s:
- Latest Fashion Trends For Women’s:
Latest Fashion Trends For Men’s:
1. Printed Shirts:
Summers are supposed to fun and your clothes should reflect that. And boring shirts just don’t match the vibes. So, it’s the season for shirts to get a whole lot interesting with prints. You can choose whatever print you like from polka dots to abstract or even florals, sure you may not like how that sounds but you’ll miss out. Or you can take a cue from Scarface and the don the latest Cuban styled shirts.
2. Round Sunglasses:
Even with their new square-shaped mates on the block, the round sunglasses are still loved and favorites of many. And with upgraded styles and colors in them, it’s the summer to go old school with the age-old classic. Perfect to suit all the personalities whether you are a preppy kid, the Rockstar or maybe an Instagram queen, they can go well for all of them. And if you are new to Myntra, you can get your some of the best sunglasses with Myntra coupons like the “MYNTRANEW300”
3. Longer Shorts:
Every year, the trends never let the shorts stay to the helm. This year the below knee length knee short is where it’s at. The major designs in these shorts are either the abstract prints or bold sporty color with easy fits to wear on your everyday adventure. Whether it’s a trip to the beach, or maybe a hike with your buddies or just relaxing at home, they are a perfect blend of comfort and style and in trend.
4. Colorful Bracelets:
If you are not a fan of bracelets until now, then visit braceletworld.co now is the best time to try them out. No matter who you are, they’re the perfect addition to complete any outfit this summer. From dark ones to go with T-shirts to light color with shirts, they’re the perfect trend to complete your look but need to be done right. You can take one or many of the same color shade to add another dimension to your look.
5. Statement T-Shirts:
Got something to say to all? a quote that defines you? Or maybe you are feeling pun-tastic, then the Statement T-shirts trends are going to be your favourite this summer. Speak your mind out freely while the t-shirts are as comfortable as it can get in this weather. Easy on your wallet, you can stay trendy every day.
6. Ripped Denim Jeans:
This old style is still going strong and is back in the latest trends this summer. Prepare well to dive deep into all shades of denim this season, as the denim are back from the old days in the sexier than ever version. A preference of many celebrities when they are out, that is exactly what has brought it back into the trend. Find a couple of jeans for yourself over at Myntra and with a few Myntra coupons like the “MYNTRANEW500” you have a perfect steal on your hands.
7. Side-Stripe Trousers:
Always considered as an outside option, the side strips are making a revival this summer. The side stripes are totally acceptable as confirmed even by the luxury brands went completely mad at them this time. It couldn’t have come back as a trend at a much better time, as the causal sports segment was dying down. The key to making the trend work is avoiding sporty clothes in the rest of the places and instead a slim-fit shirt or a sweatshirt to get a sharp look.
Latest Fashion Trends For Women’s:
Fashion statements by Paris attract people’s attention. This year the new fashion statement was loud and clear: RUFFLES. From sleeves to collars, from pretty frills to decorations, ruffles are the biggest trend of the year. Doesn’t matter if you are feminine or not, there will always be a certain style having ruffles that’ll embark on your design. Ruffles are romantic, but not in a carefree way. Ruffles equate love with epic poems and weeping in the fire escapes. Ruffled tops can be paired with pants or palazzos. There are literally 100s of occasions where ruffles would make sense.
All you need is to be confident and carry your ruffled dress with style.
This summer, the wide range of denim is hotter than ever. The soft and sexy denim is so comfortable that you’ll feel like living in them. From jeans to dresses to tops to shoes, Denim has conquered it all. Denim is never too much. Denim dungarees and jumpsuits are also in trend.
From a worker’s uniform to a symbol of youth rebellion and now an almost a daily wear and fashion statement, denim remains favorite for ages. With the changing wardrobe requirements of today, the denim is trying to make sportswear out of denim to fit into the changing wardrobes. In today’s world of internet people are always eagerly looking for fashion trends and thus, the fashion makers have pulled up their socks and are trying to improve their fashion with time.
Thinking that the pastels this season are frivolous would be a great horror. Rose tinted skirts and shirts with matching blazers give a new meaning to power suits. Pastel colored pantsuits are in trend. Rather than accessorizing the dress, the runways have shown the power of pastels from head to toe by making the pastel dresses a huge success. Pastels have become a fashionista’s favorite, from handbags to home decorations everything is preferably designed in pastel colors now.
Pastels are a great way to change your wardrobe after the dull winter and autumn clothing.
4. Wide Leg Trousers:
These comfortable trousers are much less of a trend and much more of a mainstay judging by the number of people that are flocking to it. They range from wide-legged cropped trousers to the high waist options, and this is a probable reason why this trend is catching up with most people so quickly. This comfortable bottom wear would pair up perfectly with a silk top or complete your outfit with the full sleeve shirt and would add another dimension to your look. You can find a variety of these over at Myntra and find the best price option to get yourself the best available Myntra coupons to get yourself the best deal.
Displaying brand logos of the top sports and fashion brands is something that may never go out of trend. And the brands know it too with clothing designed with the trend in mind, with large or funky logo prints on clothing. Sweatshirts, logo tees, yoga pants or sneakers, whatever it may be if it has a logo on it that is more than visible than it’s a perfect buy to stay with the trend. And that’s not all, these sporty attires are actually quite comfortable and much better to handle the heat than most of the trends you will see out there. And the best thing about these is that this trend can work out easily for an everyday look too. And if you’re looking for the top products of the likes of HRX or Nike, then there are some great Myntra Coupons like the “SPECIAL20”
A coupon which would offer a 20% discount on the final price of products of these brands.
6. Chunky Necklaces:
Even the simplest of looks can be made miles better by having the right accessories to go with it. The art of pairing an accessory with your outfit is a tough one as there is a very fine line between the perfect fit and an overdone finish to your look.
A necklace is an important accessory and can make your look go from perfect for the occasion to attending the wrong occasion in a split second. While it may not be a preferred method to experiment with multiple accessories, for the trend of chunky necklaces, it would rather keep your look on the safe side. Every girl should have at least one of the chunky necklace fit for every occasion as the shiny ones are for the functions while the deep colored ones more suitable to the outings. Every girl should keep these ready as to one she is in the mood to add another trendy depth to her look.
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Those were the top fashions trends for both men and women. This year has seen the return of so many old age styles and focuses much more on comfort than on the look, clearly an advantage in this weather. This summer you get to stay trendy while also not burning a hole in your pocket and also, not have to suffer the scorching heat for a good look. So, find your picks from the above trends, couple your order with some mouth-watering deals from Myntra with the Myntra Coupons and beat the heat in style this summer.
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