It doesn’t matter whether you are a newbie or a professional marketer/blogger. In order to survive in the market, every business or website requires traffic which will increase the revenue. But gaining traffic with a new website nowadays ain’t easy.
A lot of things have changed over the years in search engine optimization. Every second, thousands of websites or blogs are being launched all over the world. Since the competition is increasing rapidly, one with no SEO knowledge would definitely face a lot of ups and down in his journey. In case if your website is not performing well, then you’ve come to the right place.
Today, I’ll be showing you to how you can increase the traffic of your website by doing Search Engine Optimization (SEO).
1. Social Engagement
Well, social media sites play a vital role in increasing or gaining traffic to your website. A great piece of content is not enough nowadays. If you don’t get the required exposure, your website or blog will be ignored, and you won’t be able to survive much longer. Whenever you publish any post or update content on your website, don’t forget to share it on your social media channels. Social Bookmarking For SEO If you’ve great following on sites like Facebook, Twitter, etc. then it’ll help you in gaining traffic to your website.
2. Site Content
No matter what, content is the king and will always remain. You shouldn’t be expecting any progress without publishing good quality content. And the other thing which you should take care of is whether your content is engaging or not. Most people don’t read lengthy content; it’s better to divide the lengthy paragraphs into smaller ones. If possible, add a few infographics, charts, etc. to your content as well, it’ll help the reader in understanding.
3. Play with Headlines
Headline is the most important thing which will help you in increasing traffic massively. It doesn’t matter how good or engaging your content is; it’ll go unread if you don’t have a catchy headline. Mix up some catchy words which should grab the attention of the user and make him open the article. It’ll take some time in mastering the headlines part, but it’s completely worth it. There are tons of tutorials online regarding content marketing, make sure you check them out.
4. Guest Posting
Guest Posting is one of my favorite ways to increase the traffic of the website and also helps in increasing the authority in the eyes of search engines. Guest posting a well known and reputed blog is massively beneficial. Guest Blogging Guidelines in SEO of blog might not give you good results. But guest posting on high metric websites will help your blog to grow in a lot of ways. If you ever get the chance of guest posting on a well-known blog, then don’t miss it.
5. Allow Others To Guest Post
Guest posting on other’s blogs is a good practice in increasing the traffic of your website. Well, it’s not a one-way process, it’s more of a two-way process. You should invite other people to guest post on your website as well, it’ll definitely increase your traffic if the published guest post is really unique and of high quality. People will also share your post on their social profile or with their friends if your content is really engaging and interesting. By this way, you can gain some good amount of traffic.
Of course, your site’s link building structure should be spam free in order to sustain. Internal link structure also plays a huge role in gaining increase website traffic. Whenever your write any posts, make sure you link other existing posts with the current one. Make sure that the posts which you are linking are relevant and interesting; then only your readers are going to stay on your site.
7. Email Marketing
Email marketing is one of the most useful and proven ways to grow your website. You don’t need to do anything special here. Just add a “Subscribe Us” box on your site, if the content you are providing on your site is really useful then definitely the reader will subscribe to your site. Transactional Email Marketing for Online Businesses, By this way, you can grow your email list and once you’ve enough emails, then start sending them emails with links to your posts.
8. Page Speed Optimization
Page Speed Optimization is the most important thing which you should focus on. If your site takes too much of time to load, then Google will start demoting your site. It’ll also make the user go away from your second if your site isn’t optimized. So make sure you choose the best hosting and optimize the loading speed of your site. If you don’t know how to do it, then just hire any optimizer from Fiverr for 5-10$, he’ll improve the metrics of your site. But never mess with the hosting files if you don’t have knowledge about it.
Check out this Articles: WordPress Speed Optimization Plugins to Increase Website Speed
Well, this might be an old way of increasing the traffic, but still, it works pretty good. Most probably, you’d come across many sites which are very relevant to your website or business, just go their comment section and get involved in the conversation. You can also drop your site’s link or post’s link in the comment section if there’s something you’ve written which people might be interested in reading.
10. Analyze your competitors
No matter what business you are into, the competition never dies. It doesn’t matter what’s your blog is all about. There will be competitors who might steal your traffic by outranking you. So, it’s better to keep an eye on your competitor’s blog to know what exactly they’re doing. You can use tools like Ahrefs, to find what your competitors are doing. You can also analyze their link building structure using these tools. You may find these tools extremely expensive, but they are totally worth every penny. So go ahead, and check out their trail versions.
Additional Reading:- How To Write SEO Friendly Blog Posts
So, that’s all for this article. All the points which I have shared in this article are really useful if you follow them properly. There are no secret techniques in increasing the traffic of your website. You just have to work hard and get your site on the top position in search results. So don’t go behind the tricks, just follow the ways which I have mentioned and work smartly if you want to sustain in the market for a long time.
What do you think about these points? What was your experience after using these techniques?
Share your thoughts through comments, and I’ll definitely reply them ?
Happy Blogging & Good Luck 🙂