When you have a blog or website which you want get popular among the viewers. However nice and flourishing language you use in your content and add eye-catching images even then your blog or website will be viewed by merely 100 odd people and not more. SEO Techniques In order to push your page in search engine, you have to start applying Search Engine Optimization (SEO) techniques to your site. It is essential for you to follow all the norms defined by Google authoritative policy which helps every blog and every website to get higher rank in the search engine.
The applications of SEO Techniques is far more superior and highly advanced when used for the sites in order to improve the search ranking in the search engine result pages. Most of the sites running online have one particular objective of getting the site onto the higher page in search engines. Google search engine supports all the different techniques of SEO and helps the sites to crawl into the search engines by getting higher ranks.
Search engine optimization is an effective methodology having many useful strategies, techniques and tactics which not only increase the number of visitors to the website but also places the website in the high rank in the search engine result pages (SERP) of different search engines such as Google, Bing, Yahoo and many others.
Getting higher rank for the blog or for website is mission that every web designer or seo consultant wants to complete. SEO is longer process which needs to be applied continuously to get the effective positive effects. The seo techniques are divided into different stages and every stage helps in getting better results.
Main strategy is to help any website to build internet business network by customizing the website according to the algorithm specified by seo techniques.
Generally, on page SEO Tips and Tricks is part of seo strategies and it is most useful method of search engine optimization which has following options:
Table of Contents:-
- SEO Specification Used for Blogging
- SEO Specifications Used for Web Sites
* 1) Page Titles
The page title plays important role in SEO. Every webpage of the website has unique title. The title can have the main keyword used on the page.
For example: if the website is about tomato soup recipe, the title can include the keyword tomato soup for kids.
* 2) Meta Description
It is an important part of web page which stores the page-description. Meta descriptions also include the keywords used in the content and are useful while listing the results based on the keywords in search pages.
For eg. Meta description for the web page as discussed above ‘tomato soup recipe’ can be given as “The tomato soup recipe is easiest one and most kids love tomato soup” which includes the keyword.
* 3) Meta Tags
The keywords used on the web page are included in the meta tags. All relevant keywords used in the content of the web page are defined in meta tags. The HTML code allows you to enter the required information in given format.
* 4) Define URL
The uniform resource locator allows Google crawler to search the webpage. The crawler can find the web page depending on the URL specified. The URL can be defined in the following format -websitename.com/foldername/filename.html.
URL allows the crawlers to move into the web pages and authenticate the content given. Only when content is found unique and of higher quality the crawler helps the page to move higher in the search engine ranking.
* 5) Use of Body Tags
The tags used inside the web page are very useful for the content. The header tags – H1, H2,H3, H4,H5,H6 are used while defining the headlines and sub-headlines. The headlines help the crawler to find the important part of the content. The priority is given to H1 tag which is mainly used for the page titles and the main headings. The other header tags can also be used depending on the sub-heading and the style of content.
* 6) Keywords
The keywords are highly effective for the search engines to the trace the web pages depending on the search requests. The keywords and the phrases make the search engines to find most appropriate content while searching the content. But use of repetitive keywords or overusing the keyword unnecessarily can lead to suspension of website by the search engine.
Make use of the keywords naturally instead of stuffing it into the content. The keyword density can be approximately 2 to 5% and not more.
* 7) Handling images
The images can be used effectively in the websites or in the blogs which otherwise looks dull. The websites or the blogs look more interesting when the colorful and high density images are used suitably along with the content. The images too help in using the seo techniques which are very useful. Using images within your content is a great way to make your site more visually appealing and break up boring chunks of text. You can utilize these images to help improve your site SEO.
The images should be optimized by saving it in the web-browser supporting formats. The optimized format keeps the originality of the image and the colors. Every image should have image title, size specifications and the Alt tag. The Alt tag includes name and description of the images as per the seo specification.
The links are most useful in getting quick recognition and better ranking in the search engines. Every page of the website should have the navigation links to link all the pages with one another forming the internal linking. Also the anchor links can be defined inside each of the web page.
External links are also essential. The web site can get linked with other web sites and the blogs. The internal and external linking structure should be appropriate and properly defined which starts enhancing the ranking of web pages and web sites higher search engines. It helps in getting higher PageRank to your website using the relevant keywords and phrases.
For the bloggers there are many useful tricks which are useful in becoming successful in blogging in shorter period of time.
SEO Specification Used for Blogging
The useful SEO Tips and Tricks for Blogger surely improve the blogging prospects are as follows:
* i) Find the Suitable Niche
When you decide to write a blog, do some research and decide a topic which the audience will be more interested to read about. There are many topics relating to health, business, entertainment and many others. Your blogs should be informative and based on current scenarios or present topics which attract more attention.
* ii) Research the Topic
Once if you have chosen a topic you can, find more about it. Explore the topic and the other related issues. Make it interesting by adding the facts and figures.
* iii) Develop the Content
According to the structure defined, start writing your blog. Make sure that you follow the seo specifications. Use the keywords appropriately without adding it when not necessary. The content should be unique, innovative and seo-friendly.
* iv) Add images
Use proper images which can make the blog more interesting. As they say an image speaks thousand words, make the best use of images which can hold viewer’s attention for longer. The images should be optimized and tagged properly.
* v) Keep Updating
The blogger should keep writing and keep updating his knowledge, techniques and the use of advanced technology. Take your time and read good books, collect useful information and keep improving your language skills.
SEO Specifications Used for Web Sites
Following given are the SEO Tips and Tricks to promote website.
How the websites get benefitted from the seo techniques? Plenty of seo tips and tricks to promote website are available which can be utilized positively to get better results and higher returns.
Most of the websites today are getting engage in the online business activities. The online business has offered wide range of opportunities for the web developers and the seo consultants. The websites can make use of the following seo techniques which will help in promoting the websites effectively and gain better opportunities and higher prospects.
* i) Website Design
Make use of nicely designed web template for the responsive website for your business. The responsive technique helps in displaying the website on any device such as computer, laptop or mobile. The designing of the website should follow all the seo specifications such as titles, heading, subheadings, keywords and the related and appropriate images. The information should be informative and interesting. The usefulness of the content attracts the visitors to your site. The use of seo specification helps the web page and the website to get higher page ranking.
* ii) Website content
The website content should be unique and should follow all the seo specifications. The content should be based on the specific information and use of proper keywords by maintaining the keyword density.
You May interested to Read: How to Write a Good Blog Post To Attract More Visitors?
* iii) Website Promotion
Website having online business is required to promote. As per the seo techniques the social media network should be used to promote the website in different social media channels. The social networking sites are highly useful in online promotional activities, internet marketing which are parts of search engine optimization. It helps to extend the business network, to get higher traffic to the website and to have having better prospects. In order to promote your website you can use Social Warfare wordpress plugin that will sort out all your problems related to social media.
Comment below if you have any creative ideas to promote the blog posts.